Influential Detection in Twitter Using Tweet Quality Analysis
To create the content available on social media platforms such as twitter, is easy and creative. Such information have become strategically important for companies interested in obtaining feedback for their products, for brand endorsements, merchandising etc. By analyzing the content from social med...
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Published in: | 2017 Second International Conference on Recent Trends and Challenges in Computational Models (ICRTCCM) pp. 315 - 319 |
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Main Authors: | , , |
Format: | Conference Proceeding |
Language: | English |
Published: |
IEEE
01-02-2017
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Subjects: | |
Online Access: | Get full text |
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Summary: | To create the content available on social media platforms such as twitter, is easy and creative. Such information have become strategically important for companies interested in obtaining feedback for their products, for brand endorsements, merchandising etc. By analyzing the content from social media like twitter, companies can decide their target groups and select influential users from these platforms to promote or endorse their brands. This paper discusses analyzing influential users from twitter data using semantic quality mining of tweets. Klout score is used for evaluating the obtained results. |
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DOI: | 10.1109/ICRTCCM.2017.62 |