How Do They Know Their Customers So Well?

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Bibliographic Details
Published in:	MIT Sloan management review Vol. 42; no. 2; p. 20
Main Authors:	Davenport, Thomas H, Harris, Jeanne G, Kohil, Ajay K
Format:	Journal Article
Language:	English
Published:	MIT Sloan Management Review 22-12-2001
Subjects:	Analysis Client development Customer relations Customer satisfaction United States
Online Access:	Get full text
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ISSN:	1532-9194