Search Results - "Khoa, Tran Tien"
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1
An Analytic Hierarchy Process Approach to Marketing Tools Selection for Science and Technology Parks
Published in SHS web of conferences (2021)“…Research background: Several studies have highlighted the importance of the Science and Technology Parks (STPs) to economic development. The reputation and…”
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Dynamics of the termination of global alliances: probing the past, analyzing the present and defining the frontiers for future research
Published in International marketing review (25-10-2022)“…PurposeWhile the number of global alliance terminations in the business world has grown steadily during the past few decades, the scholarly literature on…”
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3
Predicting the intention to install solar photovoltaic panels in emerging market: The role of consumer innovativeness, knowledge, and support for government incentives
Published in Journal of open innovation (01-12-2024)“…Promoting the installation of solar photovoltaic panels at the residential level in Vietnam may effectively mitigate the electricity overload on the national…”
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4
Engaging users on university Facebook pages: insights from the uses and gratifications theory and post characteristics
Published in Cogent social sciences (31-12-2024)“…This study examines how post characteristics impact user engagement on university Facebook pages. We analysed 5,825 posts from 155 Vietnamese universities over…”
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Changing tourists’ preferences in the hotel industry amid COVID-19 pandemic
Published in Journal of hospitality and tourism technology (21-04-2022)“…Purpose The paper aims to find the preferences of different tourist type. Since, COVID-19 pandemic has brought the international hospitality industry to a…”
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Organisational resilience, ambidexterity and performance: the roles of information technology competencies, digital transformation policies and paradoxical leadership
Published in International journal of organizational analysis (2005) (16-07-2024)“…Purpose In the current highly volatile and uncertain economic environment, recovery strategies that emphasise attributes and skills are essential for an…”
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7
Understanding perceived risk factors toward mobile payment usage by employing extended technology continuance theory: a Vietnamese consumers’ perspective
Published in Journal of Asia business studies (18-01-2024)“…Purpose This study aims to examine the impact of perceived risk dimensions, confirmation, perceived usefulness and perceived ease of use on user satisfaction…”
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Government’s and professional associations’ roles in promoting corporate social resposibility – An exploratory in Vietnamese construction firms
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (10-05-2020)“…With this large number of operating company, the construction industry in Vietnam needs the direction and supports from the government and professional…”
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Factors of the brand image influencing students’ choices in higher education institutions in Ho Chi Minh City
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (14-04-2020)“…The awareness of brand image increasingly becomes great importance in students’ choices towards higher education institutions. This study aims to investigate…”
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Influences of social ties on firms’ performance - A study in Vietnam on corporate social responsibility practices
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (09-03-2020)“…Social ties and their influences on firm’s performance are still issues of many debates. The reason is that previous studies gave different findings about the…”
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Reasons for customers reluctance to use electronic payments – A study in Ho Chi Minh City
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (10-05-2020)“…This study aims to investigate reasons why customers are reluctant to use e-payment and how these reasons explain their impacted values, with the following…”
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Journal Article -
12
Effects of perceived corporate social responsibility practices on customers’ satisfaction and perceived value – A study in the food industry in Vietnam
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (14-04-2020)“…The main purpose of this study is to investigate the effects of perceived Corporate Social Responsibility (CSR) practices on customers’ satisfaction and…”
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13
The influence of brand equity on consumer responses toward Cho Gao dragon fruits brand
Published in Ho Chi Minh City Open University Journal of Science - Economics and Business Administration (27-05-2020)“…This thesis study wants to implement a model test for better understandings of brand equity and consumer responses toward Cho Gao Dragon Fruit brand. With the…”
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14
Determinants of female entrepreneurship success across Saudi Arabia
Published in Journal of transnational management (02-01-2020)“…The purpose of this paper is to examine the factors that affect the decision of university female students to start a business in the Kingdom of Saudi Arabia…”
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Can differences be turned to positives? An empirical investigation of psychic distance, trust, and commitment in Malaysian exporters
Published in Journal of transnational management (02-01-2020)“…Relationship development has become a critical dimension of international performance for exporters. Differences between markets have been proposed as…”
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Professional ethics - An overview of literature and an investigation on students' perceptions
Published in Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Khoa học Xã hội (Bản điện tử) (01-09-2014)“…Undergraduate thesis is a requirement in majors, including the major of business. In order to diversify research topics and methods, research methods from…”
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Journal Article -
17
Professional ethics – an overview of literature and an investigation on students’ perceptions
Published in Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Khoa học Xã hội (Bản điện tử) (01-09-2014)“…Professional ethics (PE) is a sentitive concept in many occupations in Vietnam. Schools of thought on PE are fragmentary and controversial. However, there are…”
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Corporate Social Responsibility - A study of student's perceptions
Published in Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh- Kinh tế và Quản trị kinh doanh (bản điện tử) (01-08-2020)“…A review of literature shows that CSR perceptions are not complete and misleading in some cases [20, 21, 22]. Therefore, by employing Carroll’s CSR pyramid…”
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