Search Results - "Jessen, Sarah Butler"

Selling School: The Marketing of Public Education by DiMartino, Catherine, Jessen, Sarah Butler

“…This timely book outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have…”
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On Maine’s First Charter Schools: Promises and Pitfalls by Sarah Butler Jessen

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School Brand Management: The Policies, Practices, and Perceptions of Branding and Marketing in New York City’s Public High Schools by DiMartino, Catherine, Jessen, Sarah Butler

“…Over the past 20 years, market-based choice initiatives have become a popular approach to education reform. Since 2002, the New York City Department of…”
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Rearranging the Chairs on the Deck or True Reform? Private Sector Bureaucracies in the Age of Choice—An Analysis of Autonomy and Control by Jessen, Sarah Butler, DiMartino, Catherine

“…This article uses edvertising as a vehicle through which to examine autonomy and control for key agents in education when market-like reforms are combined with…”
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Special Education & School Choice: The Complex Effects of Small Schools, School Choice and Public High School Policy in New York City by Jessen, Sarah Butler

“…This article begins to unpack the complex effects of the policies of both the small schools and choice on students with special needs. Drawing on qualitative…”
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A year in the labyrinth: Examining the expansion of mandatory public high school choice in New York City by Jessen, Sarah Butler

“…In the last few years, many cities throughout the country have begun to implement extensive choice programs within the public educational system. This study…”
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