Search Results - "Hoek, Janet A"
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"Healthy Eating - Healthy Action": evaluating New Zealand's obesity prevention strategy
Published in BMC public health (06-12-2009)“…New Zealand rates of obesity and overweight have increased since the 1980s, particularly among indigenous Māori people, Pacific people and those living in…”
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‘The times are changing’: New Zealand smokers' perceptions of the tobacco endgame
Published in Tobacco control (01-11-2013)“…Background The New Zealand government's goal of achieving a smoke-free society by 2025 reflects growing interest in ‘endgame’ solutions to tobacco smoking…”
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Consumers' knowledge, perceptions, and responsiveness to direct-to-consumer advertising of prescription medicines
Published in New Zealand medical journal (16-02-2007)“…Explores whether direct-to-consumer-advertising (DTCA) of prescription medicines increased disadvantaged consumers' knowledge of important health issues and…”
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Marketing communications and obesity: a view from the dark side
Published in New Zealand medical journal (12-08-2005)“…[...]they reinforce existing behaviour patterns (where these are already favourable) so consumers continue to buy specific brands.3 These goals are not…”
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