Search Results - "Hinson, Robert Ebo"

The effect of mobile health service quality on user satisfaction and continual usage by Oppong, Elizabeth, Hinson, Robert Ebo, Adeola, Ogechi, Muritala, Omotayo, Kosiba, John Paul

“…This paper assesses the level of mobile health service quality and its effect on user satisfaction and continual usage among selected maternal healthcare users…”
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Drivers and outcomes of consumer engagement: Insights from mobile money usage in Ghana by Glavee-Geo, Richard, Shaikh, Aijaz A., Karjaluoto, Heikki, Hinson, Robert Ebo

“…Purpose The purpose of this paper is to examine the drivers of consumer engagement and its consequences via the experiences of mobile money services’ users in…”
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Marketing bank services to financially vulnerable customers: evidence from an emerging economy by Mogaji, Emmanuel, Adeola, Ogechi, Hinson, Robert Ebo, Nguyen, Nguyen Phong, Nwoba, Arinze Christian, Soetan, Taiwo O

“…PurposeThis study aims to explore how banks in Nigeria are marketing financial services to financially vulnerable customers.Design/methodology/approachA…”
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Corporate social responsibility for women's empowerment: a study on Nigerian banks by Mogaji, Emmanuel, Hinson, Robert Ebo, Nwoba, Arinze Christian, Nguyen, Nguyen Phong

“…PurposeDrawing on stakeholder theory, the purpose of this paper examines how Nigerian banks employ their corporate social responsibility (CSR) initiatives to…”
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The effect of brand heritage in tourists' intention to revisit by Iddrisu Mohammed, Mahmoud Abdulai Mahmoud, Robert Ebo Hinson

“…Purpose>Utilising brand equity dimensions, this study aims to enhance the literature by conceptualising and testing heritage brand equity dimensions (i.e…”
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The dark side of mentoring: A Viewpoint by Oyewunmi, Adebukola E., Hinson, Robert Ebo

“…Purpose This paper examines the dark side of mentoring, its far-reaching effects and organizational interventions for navigating it…”
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Examining the marketing-corporate social responsibility nexus by Ebo Hinson, Robert, Kodua, Prince

“…Purpose - The purpose of this paper is to examine how corporate social responsibility is incorporated into marketing strategy for a leading telecommunications…”
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Cultivating social capital: an exploratory analysis of business postgraduates in Ghana by Ayentimi, Desmond Tutu, Hinson, Robert Ebo, Burgess, John

“…PurposeThis paper, grounded on social capital and social networking theory, examines how postgraduate students in Ghana cultivate and utilise social resources…”
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Assessing the roles of foreign knowledge acquisition and absorptive capacity in the relationship between market orientation, innovativeness and performance by Boateng, Henry, Sigdel, Subodh Sharma, Ofori, Kwame Simpe, Agbemabiese, George Cudjoe, Hinson, Robert Ebo

“…Purpose This study aims to examine the effect of market orientation on foreign knowledge acquisition. It also assesses the moderating role of absorptive…”
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Marketing horti-tourism and rural development for leveraging tourism agenda 2030: a perspective article by Mohammed, Iddrisu, Mahmoud, Mahmoud Abdulai, Hinson, Robert Ebo

“…Purpose This paper aims to draw the attention of the academic scholars to how marketing of horti-tourism can take action to contribute to tourism agenda 2030…”
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Tourists satisfaction in destination selection determinants and revisit intentions; perspectives from Ghana by Braimah, Stephen Mahama, Solomon, Emmanuel Nii-Ayi, Hinson, Robert Ebo

“…AbstractThis paper aimed to investigate destination selection determinants and revisit intentions of international leisure tourists to southern Ghana. It…”
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The effect of foreign market knowledge on SME export performance: a study ofnon-traditional SMEs in Ghana by Abubakari, Aidatu, Ofori, Kwame Simpe, Boateng, Henry, N’Da, Koffi, Hinson, Robert Ebo

“…Purpose It is well documented in the extant literature that knowledge plays a crucial role in small and medium enterprise (SME) internationalization. Exporting…”
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The relationship between social interactions, trust, business network, external knowledge access and performance: a study of SMEs in Ghana by Boateng, Henry, Ampong, George Oppong Appiagyei, Adam, Diyawu Rahman, Ofori, Kwame Simpe, Hinson, Robert Ebo

“…Purpose The purpose of this paper is to examine the role of social interaction ties, trust and business networks in the acquisition of foreign business…”
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Sustainable development in Ghana's gold mines: Clarifying the stakeholder's perspective by Dery Tuokuu, Francis Xavier, Kpinpuo, Stephen Debar, Hinson, Robert Ebo

“…Using semi-structured interviews and focus group discussions (FGDs), this study examined critical stakeholder's perceptions, experiences and competence in…”
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Towards a sustainable framework for computer based health information systems (CHIS) for least developed countries (LDCs) by Nkrumah Gordon, Abekah, Ebo Hinson, Robert

“…Purpose - The purpose of this paper is to argue for a theoretical framework by which development of computer based health information systems (CHIS) can be…”
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Investigating market orientation and positioning in star-rated hotels in Ghana by Hinson, Robert Ebo, Abdul-Hamid, Ibn Kailan, Osabutey, Ellis L.C

“…Purpose Market orientation and positioning have been widely recognized as organizational metrics linked to hotel performance. The purpose of this study is to…”
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Enhancing service firm performance through customer involvement capability and innovativeness by Anning-Dorson, Thomas, Hinson, Robert Ebo, Amidu, Mohammed, Nyamekye, Michael Boadi

“…Purpose Because of the paucity of empirical research on firm-level capabilities of firms for effective customer involvement, the purpose of this study is to…”
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Satellite fans engagement with social networking sites influence on sport team brand equity: A UGT perspective by Ahiabor, Daniel Kofi, Kosiba, John Paul Basewe, Gli, Deli Dotse, Tweneboah-Koduah, Ernest Yaw, Hinson, Robert Ebo

“…Guided by the uses and gratification theory (UGT), this research aims to investigate the influence of gratification (i.e., personal, social, and tension…”
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Corporate Social Responsibility in Africa Robert Ebo Hinson by Hinson, Robert Ebo, Tsiboe-Darko, Antoinette, Boateng, Henry

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Corporate social responsibility reporting of banks operating in Ghana by Nyarku, Kwamena Minta

“…This study seeks to track corporate social responsibility (CSR) reporting of local and foreign banks in Ghana from 2010-2014 financial year ends. Employing a…”
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