Search Results - "Heruwasto, Ignatius"

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  1. 1

    Integrating the Theory of Planned Behavior With Norm Activation in a Pro-Environmental Context by Setiawan, Budi, Afiff, Adi Zakaria, Heruwasto, Ignatius

    Published in Social marketing quarterly (01-09-2020)
    “…Background: The theory of planned behavior (TPB) is one of the famous theories used to predict a person’s intentions in various contexts, using the subjective…”
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    Journal Article
  2. 2

    PENGARUH KEJELASAN LABELISASI HALAL DAN PERILAKU-BERAGAMA TERHADAP MINAT BELI KONSUMEN: ANALISIS DUA MODEL ALTERNATIF by Apriyanto, Wahyu Dwi, Heruwasto, Ignatius

    Published in Islamiconomic (Online) (31-12-2019)
    “…The Influence of Halal Labelization and Religious Behavior of Consumer Buying Interest: Analysis of Two Alternative Models. This research was conducted to…”
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    Journal Article
  3. 3

    BUDAYA LINGKUNGAN DAN NORMA SEBAGAI FAKTOR PENENTU PERILAKU KONSUMEN TERHADAP PRODUK BERWAWASAN LINGKUNGAN by Ignatius Heruwasto

    “…The characteristic of green product is different compare to conventional product, and makes a gap on the theory to explain attitude and behavior toward green…”
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    Journal Article
  4. 4

    The role of norms in predicting waste sorting behavior by Setiawan, Budi, Afiff, Adi Zakaria, Heruwasto, Ignatius

    Published in Journal of social marketing (26-07-2021)
    “…Purpose This study aims to examine the role of personal and subjective norms in predicting waste sorting, an increasingly relevant pro-environmental behavior…”
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    Journal Article
  5. 5
  6. 6

    Peran Niat Pembelian Online Pada Media Sosial Instagram: Mediasi Advertising Attitude dan Advertising Clicks by Wijaya, Siswoyo Ari, Heruwasto, Ignatius

    Published in Journal of management and business review (28-08-2024)
    “…The rapid growth of social media users in Indonesia has prompted researchers to identify factors that impact consumer purchase intentions through advertising…”
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    Journal Article
  7. 7

    Online Purchase Intentions on Instagram Social Media: Mediation of Advertising Attitude, Advertising Clicks, and Product Evaluation by Siswoyo Ari Wijaya, Ignatius Heruwasto

    Published in Journal of management and business review (01-08-2024)
    “…The rapid growth of social media users in Indonesia has prompted researchers to identify factors that impact consumer purchase intentions through advertising…”
    Get full text
    Journal Article