Search Results - "Harun, Amran"
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Theory of planned behaviour approach to understand pro-environmental behaviour among young green consumers in Malaysia
Published in Israel journal of ecology & evolution (01-09-2021)“…Abstract The depletion of the natural environment and earth-wide natural resources have led to the increasing demand for green products. This has made young…”
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Green product awareness has the potential to promote green consumer behaviour: Evidence from Kuala-Lumpur
Published in Israel journal of ecology & evolution (01-02-2021)“…Abstract Awareness can influence consumer judgment while making a decision, and thus can help to restore a positive image in the marketplace. The present study…”
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Consumption of Green Product as a Means of Expressing Green Behaviour in an Emerging Economy: With the Case Study of Malaysia
Published in Environment and urbanization Asia (01-09-2020)“…This article examines ‘green products’ as a means of expressing ‘green behaviour’ in an emerging economy. The empirical evidence focused on green awareness,…”
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Do We Care about Going Green? Measuring the Effect of Green Environmental Awareness, Green Product Value and Environmental Attitude on Green Culture. An Insight from Nigeria
Published in Environmental and Climate Technologies (01-01-2020)“…As the environment continues to aggravate, it has become a purposeful public concern in developed countries and has recently stirred developing countries to…”
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How Review Valence Benefits Umrah Sales Performance: The Moderating Role of Price
Published in International journal of religious tourism and pilgrimage (01-06-2023)“…The influence of online consumer reviews on a firm’s sales performance has not yet been investigated in the field of Umrah. In addition, the literature does…”
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Green product as a means of expressing green behaviour: A cross-cultural empirical evidence from Malaysia and Nigeria
Published in Environmental technology & innovation (01-11-2020)“…Due to overconsumption, there is no significant urgency than the climate emergency for the publicity of green products that may conceivably led to reducing…”
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Exploring the Concept of Muslim Friendly Tourism
Published in International journal of religious tourism and pilgrimage (01-12-2022)“…Most researchers face problems investigating Muslim-friendly destinations when they become confused with overlapping terms that seem to convey the same…”
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Social media experience, attitude and behavioral intention towards umrah package among generation X and Y
Published in Management science letters (2020)“…The development of Islamic tourism such as Umrah does not get much attention in the literature though there are 6 million people all around the world…”
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The impact of Umrah service quality on customer satisfaction towards Umrah travel agents in Malaysia
Published in Management science letters (2019)“…The purpose of this paper is to discover the perception of Umrah travel agents regarding the impact of service quality (SQ) on customer satisfaction (CS) in…”
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Understanding experienced consumers towards repeat purchase of counterfeit products: The mediating effect of attitude
Published in Management science letters (2020)“…Most counterfeit studies engage consumers’ intention to purchase without considering their past experiences. Understanding consumers who have experienced in…”
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The influences of service marketing mix on customer loyalty towards Umrah travel agents: Evidence from Malaysia
Published in Management science letters (2019)“…In the Malaysian Umrah industry, there are so many new entrants selling and offering similar products and services. As a result, Umrah providers must compete…”
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Is the Purchasing Behavior of Suburban Millennials Affected by Social Media Marketing? Empirical Evidence from Malaysia
Published in Kome (Budapest) (01-01-2019)“…An abundance of social media marketing research has been conducted on urban consumers, but notably, only a few attempts have been made in understanding…”
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Star Rating Factors for Umrah Services: The Perspectives of Umrah Operators and Consumers
Published in International journal of religious tourism and pilgrimage (01-05-2020)“…The star rating system is widely used in the hotel industry to classify hotels according to their quality. However, the Umrah industry in Malaysia has yet to…”
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What makes a non-Muslim purchase halal food in a Muslim country? An application of theory of planned behaviour
Published in Management science letters (2019)“…Theory of Planned Behaviour (TPB) has become a prominent theory in describing the relationship between attitude and behaviour. TPB utilizes attitudes,…”
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Reasons for tourist intention to use e-bike sharing services; an application behavioral reasoning theory (BRT)
Published in Tourism review (Association internationale d'experts scientifiques du tourisme) (29-11-2023)“…Purpose This study aims to explore the essential factors of the reason for (RF) and reason against (RA) and their impact on tourist attitudes and intentions to…”
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The Influence of Green Behaviour Using Theory of Planned Behaviour Approach: Evidence from Malaysia
Published in Millennial Asia (01-12-2023)“…The study focuses on the influence of green behaviour based on the theory of planned behaviour (TPB). A conceptual model has been developed from TPB with…”
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The Influence of Service Marketing Mix and Umrah Service Quality on Customer Satisfaction and Customer Loyalty towards Umrah Travel Agents in Malaysia
Published in Technium Social Sciences Journal (09-08-2021)“…In the Malaysian Umrah industry, there are so many new participants selling and offering similar products and services. As a result, Umrah providers must…”
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The Effect of Umrah Service Quality on Umrah Customer Satisfaction and Umrah Customer Loyalty: Evidence from Umrah traveling agents in Malaysia
Published in Technium Social Sciences Journal (09-08-2021)“…The main aim of this study is to explore the impact of the dimensions of Umrah service quality on customer satisfaction for Umrah and customer loyalty for…”
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Exploring the Significance of Malaysian Consumers' Intentions to Purchase Green Products
Published in Journal of International Business, Economics and Entrepreneurship (01-12-2023)“…The trend toward environmental sustainability is already gaining traction, and it is becoming more common in developed and developing countries. Consumers are…”
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The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel services in Malaysia
Published in Journal of Islamic marketing (23-02-2021)“…Purpose With growing mobility in a globalized world and an estimate of more than 300 million people going on religious pilgrimages every year, various…”
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