Search Results - "Falcão Araujo, Clécio"
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Customer relational benefit: A second‐order meta‐analysis and an alternative framework
Published in International journal of consumer studies (01-01-2024)“…Previous literature uses first‐order meta‐analyses to overcome the divergent theories about customer relational benefit, which produced mixed results in terms…”
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Adoption of Technological Products and Services for Different Consumer Profiles: An analysis using the Technology Adoption Propensity Scale
Published in Revista brasileira de gestão de negócios (01-01-2019)“…Originality/value--The study provided advancements in three ways: 1) validating the TAP scale for Brazilian usage; 2) bringing insights to research on…”
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What makes the corporate social responsibility impact on Customer–Company identification stronger? A meta-analysis
Published in International journal of research in marketing (01-06-2023)“…Customer–company identification (CCI) has been highlighted as an important mechanism that explains the relationship between corporate social responsibility…”
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Drug prescription practices in Brazil: a structural equation model
Published in International journal of pharmaceutical and healthcare marketing (21-11-2011)“…Purpose - The paper's aim is to analyze the functional relationships between factors related to the prescription of medical drugs in Brazil.Design methodology…”
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O PAPEL DA INTERAÇÃO EM SERVIÇOS NA IDENTIFICAÇÃO CONSUMIDOREMPRESA: UMA ABORDAGEM NO CONTEXTO DE ENSINO SUPERIOR
Published in Revista eletrônica da administração (Porto Alegre) (01-01-2024)“…RESUMO Este estudo investiga a interação em serviços entre estudantes universitários e funcionários, explorando seu impacto na identificação do estudante com a…”
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Meta-analysis of the antecedent and consequent constructs of materialism
Published in Revista brasileira de gestão de negócios (01-10-2017)“…Originality/value--Based on the methodology applied in this study, we expected a solid and generalizable contribution regarding construct materialism…”
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A meta-analytic review of hedonic and utilitarian shopping values
Published in The Journal of consumer marketing (11-06-2018)“…Purpose Hedonic and utilitarian shopping values have been researched since the mid-1980s in the fields of marketing, retail and specially on consumer…”
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Cocriação de Valor em Sala de Aula como um Antecedente do Engajamento dos Estudantes de Ensino Superior
Published in Administração (São Paulo) (31-08-2021)“…A concepção da lógica dominante de serviço pode ser compreendida a partir do contexto do ensino superior. Em um ambiente de sala de aula, alunos e professores…”
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Antecedents and consequences of impulse buying: a meta-analytic study
Published in RAUSP management journal (18-04-2019)“…Purpose The purpose of this paper is to propose a framework to distinguish between various types of antecedents and consequences of impulse buying. The authors…”
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A meta-analysis of satisfaction in the banking sector
Published in International journal of bank marketing (01-01-2016)“…Purpose The purpose of this paper is to present a systematic framework with a meta-analytical approach to distinguish various types of antecedents and…”
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Percepção de marca e consumo conspícuo: análise do efeito moderador campanha promocional
Published in Revista de Ciencias da Administracao (01-08-2016)“…As campanhas promocionais podem ser divididas em monetárias e não monetárias. Estas podem agir como moderadoras na intenção de compra. Nesse contexto, o…”
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12
Editorial
Published in Competência (Porto Alegre (Rio Grande do Sul, Brazil)) (02-10-2018)Get full text
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13
Self-control today, indulgence tomorrow? How judgment bias and temporal distance influence self-control decisions
Published in The Journal of consumer marketing (22-11-2018)“…Purpose This paper aims to analyze how judgment bias (optimism vs pessimism) and temporal distance influence self-control decisions. This research also…”
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Entrepreneurial alertness: A meta-analysis and empirical review
Published in Journal of Business Venturing Insights (01-06-2023)“…Entrepreneurial alertness (EA) has attracted increasing attention in scholarly work, and a multitude of empirical studies have examined the antecedents and…”
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Perception of value, attractiveness and purchase intention: revisiting sales promotion techniques
Published in Revista brasileira de gestão de negócios (01-07-2015)“…Originality/value--In the managerial context, the study aimed to contribute with new subsidies to managers, in order to optimize their promotional campaigns…”
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DESONESTIDADE É CONTAGIOSA: INVESTIGANDO O EFEITO DOMINÓ DO COMPORTAMENTO DISFUNCIONAL DO CONSUMIDOR
Published in Revista de administração de emprêsas (01-01-2020)“…A interação entre clientes disfuncionais e outros clientes pode causar o efeito dominó (ou seja, a disseminação do comportamento de um cliente disfuncional…”
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Comportamento Materialista em Adolescentes e Crianças: Uma Meta-análise dos Antecedentes e dos Consequentes
Published in Revista de administração contemporânea (01-10-2016)“…Resumo O presente artigo propõe uma meta-análise dos antecedentes e dos consequentes do comportamento materialista entre crianças e adolescentes. Foram…”
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A automedicação e a influência de grupos de referência: aplicação da técnica de análise discriminante no mercado de medicamentos over-the-counter
Published in Revista eletrônica de ciência administrativa (30-04-2015)“…The consumption of non-prescribed medicines, known as over-the-counter (OTC), has increased the sales in retail pharmacy in Brazil. Due to this growth, this…”
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Quadro institucional e internacionalização: um estudo de caso da Brasil Sul Fitness no mercado argentino
Published in Revista eletrônica de ciência administrativa (20-05-2010)“…Research on international issues have acquired significant importance in academic studies. Since the end of the last century, Brazil has been undergoing a…”
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PRÁTICAS SUSTENTÁVEIS NAS INSTITUIÇÕES DE ENSINO SUPERIOR: UMA PROPOSTA DE TAXONOMIA BASEADA NA PERCEPÇÃO AMBIENTAL DOS ALUNOS DO CURSO DE ADMINISTRAÇÃO
Published in Administração (São Paulo) (31-12-2012)“…As práticas ambientais vêm se tornando estratégias consolidadas em diversas Instituições de Ensino Superior (ies). No entanto, não se tem, ainda, na literatura…”
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