Search Results - "Crutchfield, Tammy Neal"

Using PLS-SEM to test the relationship model of corporate social performance across the product/service continuum: When do shared values matter? by Eveland, Vicki Blakney, Crutchfield, Tammy Neal, Tsang, Ronald C.W., Sabol, Misty A.

“…Is it as simple as do good and keep customers? Does the principle operate similarly across the product-service continuum? To better understand the complex…”
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Critical service learning across two required marketing classes by Crutchfield, Tammy Neal

“…Business service learning projects have the potential to be a state-of-the-art instructional laboratory to teach and apply theory and make a substantial impact…”
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Advertising Agency Compensation: An Agency Theory Explanation by Spake, Deborah F., D'souza, Giles, Crutchfield, Tammy Neal, Morgan, Robert M.

“…Advertising agency compensation may change dramatically in coming years as advertisers put pressure on agencies to reduce commissions and tie compensation to…”
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Developing a consumer relationship model of corporate social performance by Eveland, Vicki Blakney, Crutchfield, Tammy Neal, Rynarzewska, Ania Izabela

“…Purpose This paper aims to address the complex nature of social performance (CSP/CSR) in building a trust-based consumer relationship. The relative and…”
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Consumer Comfort in Service Relationships: Measurement and Importance by Spake, Deborah F., Beatty, Sharon E., Brockman, Beverly K., Crutchfield, Tammy Neal

“…The importance of building relationships with customers is well documented, yet the role of consumer comfort in service relationships has not been fully…”
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Individual Service Providers versus the Firm: Where Do Customer Loyalties Lie? by Crutchfield, Tammy Neal

“…This study addresses the strategic relationship marketing question: Where do customer attachments lie, with the individual service provider or with the firm?…”
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Building Long-Term Patient-Physician Relationships by Crutchfield, Tammy Neal, Morgan, Robert M.

“…We provide a framework for physician-controlled preconditions that impact patient trust and commitment and uncover the influence that trust and commitment have…”
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Assessing the Dimensions and Outcomes of an Effective Teammate by Crutchfield, Tammy N., Klamon, Kimberly

“…Though teamwork is a mainstay of corporate America and business academia, individual assessment and compensation are problematic in disciplining and removing…”
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Individual Service Providers vs. the Firm: Where Do Customer Loyalties Lie? by Crutchfield, Tammy Neal

“…This study addresses the strategic relationship marketing question: Where do customer attachments lie, with the individual service provider or with the firm?…”
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The Effect of Trust and Commitment on Retention of High-Risk Professional Service Customers by Crutchfield, Tammy Neal

“…This article addresses the interpersonal in fluences of trust and commitment on retention for high risk, high Relational customers of professional Services…”
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Understanding why people do not give: strategic funding concerns for AIDS-related nonprofits by Eveland, Vicki Blakney, Crutchfield, Tammy Neal

“…In this increasingly competitive environment for the individual donor's time and money, it is especially important for AIDS‐related nonprofits to understand…”
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Understanding Why People Give: Help for Struggling AIDS-Related Nonprofits by Eveland, Vicki Blakney, Crutchfield, Tammy Neal

“…In this increasingly competitive environment for individual donors' time and money, it is especially important for nonprofits and especially AIDS-related…”
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Consumer comfort in service relationships: Measurement adn importance by Spake, Deborah F, Beatty, Sharon E, Brockman, Beverly K, Crutchfield, Tammy Neal

“…The importance of building relationships with customers is well documented, yet the role of consumer comfort in service relationships has not been fully…”
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Assessing Medicaid Patients' Perceptions of the OB/GYN-Patient Relationship by Crutchfield, Tammy Neal, Eveland, Vicki Blakney, Eveland, A. Peter

“…Objectives: The objective of this study was to understand how the dynamics of the health care provider-patient relationship differ between Medicaid patients…”
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Customer retention in consumer services: A multiple sources-multiple commitments model of marketing relationships by Crutchfield, Tammy Neal

“…The concepts of trust and commitment in a customer/service firm relationship are explored. A model is proposed that provides a framework for firm-controlled…”
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