Search Results - "Comello, Maria Leonora"

Refine Results
  1. 1
  2. 2

    Advocating, Unlearning, Tearing It All Down? How BIPOC Young Adults with Mental Health Concerns Perceive and Engage with the Media by To, Sophie B., Gray, Jaz, Jain, Parul, Porter, Jeannette H., Comello, Maria Leonora G.

    Published in Health communication (01-11-2024)
    “…The COVID-19 pandemic has increased the salience of issues related to social justice, mental health, and health equity. During this time, the media have been…”
    Get full text
    Journal Article
  3. 3

    Values of cancer survivors and the supportive role of recreational video games by Comello, Maria Leonora (Nori), Francis, Diane B, Hursting, Laurie, Swarner, Elizabeth, Marshall, Laura H

    Published in Journal of health psychology (01-07-2021)
    “…Value-affirming activities have been linked to positive health outcomes and improved ability to cope. For cancer survivors who regularly play video games,…”
    Get full text
    Journal Article
  4. 4

    Transparency and Industry Stigmatization in Strategic CSR Communication by Lee, Tae Ho, Comello, Maria Leonora (Nori) G.

    Published in Management communication quarterly (01-02-2019)
    “…Researchers have become increasingly interested in the strategic value of transparency in corporate social responsibility (CSR) communication in recent years…”
    Get full text
    Journal Article
  5. 5

    Are Consumers Put off by Retargeted Ads on Social Media? Evidence for Perceptions of Marketing Surveillance and Decreased Ad Effectiveness by Farman, Lisa, Comello, Maria Leonora (Nori), Edwards, Jeffrey R.

    Published in Journal of broadcasting & electronic media (01-05-2020)
    “…Consumers have described retargeted ads as "creepy," possibly because these ads cue consumers that marketers are collecting personal data. Participants…”
    Get full text
    Journal Article
  6. 6

    Impact of Game-Inspired Infographics on User Engagement and Information Processing in an eHealth Program by Comello, Maria Leonora G, Qian, Xiaokun, Deal, Allison M, Ribisl, Kurt M, Linnan, Laura A, Tate, Deborah F

    Published in Journal of medical Internet research (22-09-2016)
    “…Online interventions providing individual health behavior assessment should deliver feedback in a way that is both understandable and engaging. This study…”
    Get full text
    Journal Article
  7. 7

    A health fundraising experiment using the "foot-in-the-door" technique by Comello, Maria Leonora (Nori) G., Myrick, Jessica Gall, Raphiou, April Little

    Published in Health marketing quarterly (02-07-2016)
    “…Foot-in-the-door (FITD) involves obtaining compliance with a small request to boost compliance with a larger request. Only a few studies to date have tested…”
    Get full text
    Journal Article
  8. 8

    Assessing Media Campaigns Linking Marijuana Non-Use with Autonomy and Aspirations: “Be Under Your Own Influence” and ONDCP’s “Above the Influence” by Slater, Michael D., Kelly, Kathleen J., Lawrence, Frank R., Stanley, Linda R., Comello, Maria Leonora G.

    Published in Prevention science (01-03-2011)
    “…Two media-based interventions designed to reduce adolescent marijuana use ran concurrently from 2005 to 2009. Both interventions used similar message…”
    Get full text
    Journal Article
  9. 9
  10. 10
  11. 11

    The Effects of Drug-Prevention Messages on the Accessibility of Identity-Related Constructs by Comello, Maria Leonora G., Slater, Michael D.

    Published in Journal of health communication (01-05-2011)
    “…Recent theoretical work has posited that the self-system guides behavior via currently activated self-concepts. The authors adopted this framework to the study…”
    Get full text
    Journal Article
  12. 12

    Temporarily Expanding the Boundaries of the Self: Motivations for Entering the Story World and Implications for Narrative Effects by Slater, Michael D., Johnson, Benjamin K., Cohen, Jonathan, Comello, Maria Leonora G., Ewoldsen, David R.

    Published in Journal of communication (01-06-2014)
    “…A wide variety of motivations for engaging with narratives have been proposed and studied. We propose that underlying these motivations is another, more…”
    Get full text
    Journal Article
  13. 13

    Media Influence on Alcohol-Control Policy Support in the U.S. Adult Population: The Intervening Role of Issue Concern and Risk Judgments by Slater, Michael D., Lawrence, Frank, Comello, Maria Leonora G.

    Published in Journal of health communication (01-04-2009)
    “…Data from a national random-digit dial survey ( N  = 1,272) were analyzed to examine the influence of news media use on alcohol-control policy support, and to…”
    Get full text
    Journal Article
  14. 14

    The Regulatory and Marketing Environment Surrounding the Legalization of Retail Marijuana and the Impact on Youth by Kelly, Kathleen, Berry, Christopher, Comello, Maria Leonora G., Ray, Heather Bowen

    Published in Journal of public policy & marketing (01-01-2021)
    “…This paper explores the intersections of emerging recreational marijuana policy and large-scale contemporary marketing practices. The authors examine the…”
    Get full text
    Journal Article
  15. 15

    School Adjustment in Rural and Urban Communities: Do Students from “Timbuktu” Differ from Their “City Slicker” Peers? by Stanley, Linda R., Comello, Maria Leonora G., Edwards, Ruth W., Marquart, Beverly S.

    Published in Journal of youth and adolescence (01-02-2008)
    “…The primary purpose of our study was to explore the effects of rurality on school adjustment and other school-related variables. Using data from 167,738…”
    Get full text
    Journal Article
  16. 16

    Identity as a Moderator and Mediator of Communication Effects: Evidence and Implications for Message Design by Comello, Maria Leonora G., Farman, Lisa

    Published in The journal of psychology (02-10-2016)
    “…Advertisements, movies, and other forms of media content have potential to change behaviors and antecedent psychological states by appealing to identity…”
    Get full text
    Journal Article
  17. 17

    Creating Narrative Entertainment for Health Communication: Perspectives from Practice by Hursting, Laurie M., Comello, Maria Leonora G.

    Published in Journal of creative communications (01-11-2021)
    “…This project aimed to explore the perspectives of entertainment industry and health communication practitioners in the United States on creating health…”
    Get full text
    Journal Article
  18. 18

    How does a risk-oriented “future-self” influence behavior?: A structural-equation-modeling approach with marijuana-related outcomes by Comello, Maria Leonora G

    Published in Journal of health psychology (01-01-2015)
    “…A study was conducted to examine the influence of a risk-oriented future self on self-reported marijuana use among college students. Drawing on theoretical…”
    Get full text
    Journal Article
  19. 19

    Exploring Country-of-Origin Perceptions and Ethnocentrism: The Case of U.S. Dairy Marketing in China by Xu, Xiaohan, Comello, Maria Leonora G., Lee, Suman, Clancy, Richard

    Published in Journal of food products marketing (12-02-2020)
    “…We examined variables relevant to food products marketing in foreign markets: perceptions of a product's country-of-origin (which may provide a "halo effect"…”
    Get full text
    Journal Article
  20. 20

    Digital Storytelling Methods to Empower Young Black Adults in COVID-19 Vaccination Decision-Making: Feasibility Study and Demonstration by Maragh-Bass, Allysha, Comello, Maria Leonora, Tolley, Elizabeth Ellen, Stevens, Jr, Darrell, Wilson, Jade, Toval, Christina, Budhwani, Henna, Hightow-Weidman, Lisa

    Published in JMIR formative research (26-09-2022)
    “…Despite high rates of novel COVID-19, acceptance of COVID-19 vaccination is low among Black adults. In response, we developed a digital health intervention…”
    Get full text
    Journal Article