Search Results - "Christopoulos, Alex"
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The implications of COVID-19 for the care of children living in residential institutions
Published in The lancet child & adolescent health (01-06-2020)Get more information
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Evaluating social marketing: Lessons from ShowCase
Published in Perspectives in public health (01-11-2009)“…In April 2009, the National Social Marketing Centre launched its new case study resource, ShowCase: a collection of 40 best practice social marketing…”
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Where are All the Products? Are We Really Doing Social Marketing or are We Doing Social Sales?
Published in Social marketing quarterly (01-06-2009)“…In their description of social marketing, Kotler and Zaltman (1971) postulate the difference between marketing and sales. Sales are defined as “finding…”
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The Role of Networks in Establishing an Entrepreneurial Venture
Published 01-01-2011“…In South Africa, a disappointingly high number of start-up ventures fail. The success of global entrepreneurs in the South African marketplace is largely…”
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Dissertation