Search Results - "Chen, Zifei Fay"

Consumer response to fake news about brands on social media: the effects of self-efficacy, media trust, and persuasion knowledge on brand trust by Chen, Zifei Fay, Cheng, Yang

“…Purpose Drawing on theoretical insights from the persuasion knowledge model (PKM), this study aims to propose and test a model that maps out the antecedents,…”
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The Influence of Presumed Fake News Influence: Examining Public Support for Corporate Corrective Response, Media Literacy Interventions, and Governmental Regulation by Cheng, Yang, Chen, Zifei Fay

“…In today's society with polarized opinions, fake news has significantly affected people's trust in online news. Informed by the third-person effect (TPE) and…”
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“Liking” and being “liked”: How are personality traits and demographics associated with giving and receiving “likes” on Facebook? by Hong, Cheng, Chen, Zifei (Fay), Li, Cong

“…On social media, users can express their favorable attitudes toward messages that others post by clicking the “like” button. In return, they may also receive…”
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Encountering misinformation online: antecedents of trust and distrust and their impact on the intensity of Facebook use by Cheng, Yang, Chen, Zifei Fay

“…PurposeThis study focused on the impact of misinformation on social networking sites. Through theorizing and integrating literature from interdisciplinary…”
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The diffusion process of product-harm misinformation on social media: evidence from consumers and insights from communication professionals by Chen, Zifei Fay, Cheng, Yang

“…PurposeThis study aims to propose a model that delineated the diffusion process of product-harm misinformation on social media. Drawing on theoretical insights…”
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The association spillover mechanism of CSR crises: evidence from the Uber case by Chen, Zifei Fay, Tao, Weiting

“…Drawing on insights from the corporate ability (CA) and corporate social responsibility (CSR) associations framework, the associative network theory (ANT) of…”
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Media-induced emotions and message sidedness in corporate crises by Kong, Sining, Tao, Weiting, Chen, Zifei Fay

“…PurposeThis study examines the interplay between media-induced emotional crisis framing (anger vs sadness) and message sidedness of crisis response on publics’…”
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The joint effect of association-based corporate posting strategy and eWOM comment valence on social media by Chen, Zifei Fay, Hong, Cheng, Li, Cong

“…Purpose Consumers tend to form their perceptions about a company via two associations: corporate ability (CA) that centers on expertise in producing quality…”
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Channeling engagement into action: the role of empowerment in Asian Americans' social media use in combating anti-Asian discrimination by Chen, Zifei Fay, Sun, Ruoyu, Tao, Weiting

“…Asian American communities have experienced an uptick of anti-Asian discrimination, racism, and hate incidents in recent years since the outbreak of COVID-19,…”
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How different CSR dimensions impact organization-employee relationships: The moderating role of CSR-culture fit by Chen, Zifei Fay, Hong, Cheng, Occa, Aurora

“…Purpose Drawing on interdisciplinary insights from stakeholder theory, relationship management and organizational justice, the purpose of this paper is to…”
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Hybrid Strategy-Interference or Integration? How Corporate Communication Impacts Consumers' Memory and Company Evaluation by Chen, Zifei Fay, Tao, Weiting

“…This study investigates whether hybrid strategy would be more effective than corporate social responsibility (CSR) strategy in boosting CSR information recall…”
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Carving Start-up Character: Effects of Symmetrical Communication on Start-up Corporate Character, Customer-Start-up Identification, and Customer Advocacy by Ji, Yi Grace, Chen, Zifei Fay, Men, Linjuan Rita

“…This study took a personification approach and examined how strategic communication influences the development of startup corporate character and associated…”
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Relationship Cultivation and Social Capital: Female Transnational Entrepreneurs' Relationship-Based Communication on Social Media by Chen, Zifei Fay, Lee, June Y.

“…Drawing on interdisciplinary insights from relationship management theory, social capital theory, and transnational entrepreneurship literature, this study…”
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Instilling warmth in artificial intelligence? Examining publics’ responses to AI-applied corporate ability and corporate social responsibility practices by Wu, Linwan, Chen, Zifei Fay, Tao, Weiting

“…Through one pilot test and two main studies using experimental design, this research examines publics’ responses to the application of artificial intelligence…”
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Effective social media communication for startups in China: Antecedents and outcomes of organization–public dialogic communication by Chen, Zifei Fay, Ji, Yi Grace, Men, Linjuan Rita

“…This study examines startups’ social media communication practice in China through the theoretical lens of dialogic communication. Drawing interdisciplinary…”
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Functional and emotional traits of corporate social media message strategies: Behavioral insights from S&P 500 Facebook data by Ji, Yi Grace, Chen, Zifei Fay, Tao, Weiting, Cathy Li, Zongchao

“…•Interactivity negatively impacts while vividness positively impacts engagement.•Emotional traits yield stronger engagement outcomes than functional…”
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Cultivating Relationships with Startup Employees: The Role of Entrepreneurs’ Leadership Communication by Men, Linjuan Rita, Chen, Zifei Fay, Ji, Yi Grace

“…This study examines how CEOs’ use of motivating language influences employee relationships within startup organizations. Informed by self-determination theory…”
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Social presence and digital dialogic communication: engagement lessons from top social CEOs by Men, Linjuan Rita, Tsai, Wan-Hsiu Sunny, Chen, Zifei Fay, Ji, Yi Grace

“…This study expands the conceptual framework of dialogic communication on social media by incorporating a social dimension via social presence. Through a…”
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Effects of Uniqueness, News Valence, and Liking on Personalization of Company News by Li, Cong, Hong, Cheng, Chen, Zifei Fay

“…Many online information systems are delivering personalized news to users today. The essence of this personalization process is to match a news article to the…”
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Public responses to nonprofit social media messages: The roles of message features and cause involvement by Tao, Weiting, Li, Zongchao Cathy, Chen, Zifei Fay, Ji, Yi Grace

“…•Test what makes nonprofit social media posts effective in driving behavioral intent.•Information sharing is predicted by a message appeal × interactivity…”
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