Search Results - "Chang, Elegance"

Big data meets sustainable marketing: A new integrated curriculum for hospitality education by Horng, Jeou-Shyan, Liu, Chih-Hsing, Chou, Sheng-Fang, Yu, Tai-Yi, Elegance Chang, Ya-Hui, Hu, Da-Chian

“…This study presents a novel educational intervention, the Sustainable Marketing with Big Data (SMBD) module, grounded in the theory of change. The SMBD module…”
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A Critique of Kirkpatrick's Evaluation Model by Reio, Thomas G., Rocco, Tonette S., Smith, Douglas H., Chang, Elegance

“…Donald Kirkpatrick published a series of articles originating from his doctoral dissertation in the late 1950s describing a four–level training evaluation…”
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An Empirical Study of Kirkpatrick's Evaluation Model in the Hospitality Industry by Chang, Ya-Hui Elegance

“…This study examined Kirkpatrick's training evaluation model (Kirkpatrick & Kirkpatrick, 2006) by assessing a sales training program conducted at an…”
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An empirical study of Kirkpatrick's evaluation model in the hospitality industry by Chang, Ya-Hui Elegance

“…This study examined Kirkpatrick's training evaluation model (Kirkpatrick & Kirkpatrick, 2006) by assessing a sales training program conducted at an…”
Get full text