Are hotel managers taught to be aggressive in intelligence gathering?
The study examines the ontological similarity between the concept of competitor orientation and questionable intelligence-gathering efforts. Respondents from the hotel industry were surveyed with self-administered questionnaires. Exploratory factor analysis was carried out to identify the structure...
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Published in: | Asian journal of business ethics Vol. 9; no. 2; pp. 417 - 424 |
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Main Authors: | , , , |
Format: | Journal Article |
Language: | English |
Published: |
Dordrecht
Springer Netherlands
01-12-2020
Springer Nature B.V |
Subjects: | |
Online Access: | Get full text |
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Summary: | The study examines the ontological similarity between the concept of competitor orientation and questionable intelligence-gathering efforts. Respondents from the hotel industry were surveyed with self-administered questionnaires. Exploratory factor analysis was carried out to identify the structure underlying variables of market orientation and ethical judgment on questionable intelligence-gathering efforts. The results suggest that the surveyed hotel managers are unable to distinguish the legitimate tactics of competitor orientation from the questionable practice of industrial espionage. |
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ISSN: | 2210-6723 2210-6731 |
DOI: | 10.1007/s13520-020-00117-4 |