Search Results - "Cham, Tat‐Huei"
-
1
Marketing and social influences, hospital branding, and medical tourists' behavioural intention: Before‐ and after‐service consumption perspective
Published in The international journal of tourism research (01-01-2022)“…The international growth of medical tourism requires hospital operators to adopt effective marketing practices to ensure survival and competitiveness. Although…”
Get full text
Journal Article -
2
I Am too old for this! Barriers contributing to the non-adoption of mobile payment
Published in International journal of bank marketing (08-06-2022)“…PurposeSince its inception, mobile payment is rapidly gaining popularity over the years, and starting to replace traditional modes of payment. The usage of…”
Get full text
Journal Article -
3
The Role of Cultural Differences in Customer Retention: Evidence from the High-Contact Service Industry
Published in Journal of hospitality & tourism research (Washington, D.C.) (01-01-2023)“…Current tourism landscape and dynamism of the business environment have increased market competitiveness in the high-contact service industry. Hotel operators…”
Get full text
Journal Article -
4
Banking in the metaverse: a new frontier for financial institutions
Published in International journal of bank marketing (01-12-2023)“…PurposeTechnological advancements have catalyzed disruption in the banking sector. The impact of the metaverse on the banking sector is no exception. In view…”
Get full text
Journal Article -
5
Understanding consumers’ resistance to pay with cryptocurrency in the sharing economy: A hybrid SEM-fsQCA approach
Published in Journal of business research (01-04-2023)“…The sharingeconomy has enabled people to generate income from the excess capacity that they possess. With that said, blockchain technology in the form of…”
Get full text
Journal Article -
6
Can travel apps improve tourists’ intentions? Investigating the drivers of Chinese gen Y users’ experience
Published in Journal of vacation marketing (01-07-2024)“…In the age of digitalization, travel applications (or travel apps) are indispensable tools for modern travel activities. During an app's selection and adoption…”
Get full text
Journal Article -
7
Will destination image drive the intention to revisit and recommend? Empirical evidence from golf tourism
Published in International journal of sports marketing & sponsorship (05-04-2022)“…PurposeDespite being a popular topic in sports tourism research, limited studies have focused on golf tourism in relation to destination image. The present…”
Get full text
Journal Article -
8
Digitalization adoption for digital economy: an examination of Malaysian small medium-sized enterprises through the technology–organization–environment framework
Published in Business process management journal (01-11-2022)“…PurposeThis research is set to assess the achievement of digital economy through digitalization adoption (DA) among Small Medium-sized Enterprises (SMEs). For…”
Get full text
Journal Article -
9
Marketing micro-credentials: understanding learners' engagement and willingness to pay more
Published in International journal of educational management (25-06-2024)“…PurposeDigitalisation is reshaping the learning process, shifting it towards personalisation and online learning, and fuelling the growth of massive open…”
Get full text
Journal Article -
10
Guest editorial: The dark side of FinTech: unintended consequences and ethical consideration of FinTech adoption
Published in International journal of bank marketing (22-01-2024)“…In the contemporary era of globalization, businesses consistently prioritize and recognize technology as a crucial factor for gaining a competitive advantage…”
Get full text
Journal Article -
11
How does globally responsible leadership promotes pro-environmental behavior through green management initiatives?
Published in Journal of global responsibility (13-09-2024)“…Purpose This study aims to examine the association between globally responsible leadership (GRL) and pro-environmental behavior (PEB), specifically probing the…”
Get full text
Journal Article -
12
Virtual reality in tourism: adoption scepticism and resistance
Published in Tourism review (Association internationale d'experts scientifiques du tourisme) (06-02-2024)“…Purpose Since its inception, virtual reality (VR) technologies have been widely applied in the tourism industry, given their competitive advantages in offering…”
Get full text
Journal Article -
13
Cruising down millennials’ fashion runway: a cross-functional study beyond Pacific borders
Published in Young consumers (06-07-2021)“…Purpose The clothing industry is one of the earmarked industries in many countries following the rising demand and consumption of clothing products among…”
Get full text
Journal Article -
14
The effect of social media exposure, environmental concern and consumer habits in green consumption intention
Published in Journal of strategy and management (07-11-2023)“…PurposeThis study aims to look into consumers' green consumption intention by incorporating social media exposure, environmental concern and habit into theory…”
Get full text
Journal Article -
15
A comparison of five reflective–formative estimation approaches: reconsideration and recommendations for tourism research
Published in Quality & quantity (15-05-2019)“…In partial least squares structural path modelling, the reflective–formative type of hierarchical component models (HCMs) (also known as Higher-Order Model)…”
Get full text
Journal Article -
16
Metaverse in marketing and logistics: the state of the art and the path forward
Published in Asia Pacific journal of marketing and logistics (01-12-2023)“…PurposeEver since its emergence, the metaverse has presented opportunities and disruptions to every stakeholder, including individual users and organizations…”
Get full text
Journal Article -
17
Big data analytics capability in building supply chain resilience: the moderating effect of innovation-focused complementary assets
Published in Industrial management + data systems (16-02-2024)“…PurposeThis research investigates the mechanism by which big data capability enables superior supply chain resilience (SCRe) by empirically examining the links…”
Get full text
Journal Article -
18
Adapt or die: a competitive digital supply chain quality management strategy
Published in Journal of enterprise information management (22-04-2024)“…PurposeThe evolution of modern digitalization technologies necessitates the development of a competitive digital supply chain quality management (SCQM)…”
Get full text
Journal Article -
19
Can you resist the virtual temptations? Unveiling impulsive buying in metaverse retail
Published in Asia Pacific journal of marketing and logistics (14-11-2024)“…PurposeThe main aim of this study is to examine the effect of virtual store atmospheric factors on impulsive purchasing in the metaverse…”
Get full text
Journal Article -
20
Exploring the usage intention of AI-powered devices in smart homes among millennials and zillennials: the moderating role of trust
Published in Young consumers (02-01-2024)“…Purpose This study aims to investigate how artificial intelligence (AI)-powered smart home devices affect young consumers' requirements for convenience,…”
Get full text
Journal Article