Search Results - "Carsky, Mary L"

BUILDING EMOTIONAL INTELLIGENCE IN NEGOTIATIONS by Ogilvie, John R, Carsky, Mary L

“…With the increased emphasis on emotions in negotiation, an exercise is presented which can be used with a simulated negotiation to develop emotional skills…”
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Contribution of women to U.S. marketing thought: The consumers’ perspective, 1900–1940 by Zuckerman, Mary Ellen, Carsky, Mary L

“…Women made an important but neglected contribution to marketing thought in the early part of this century via their focus on the centrality of the consumer…”
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Grocery shopping behavior A comparison of involved and uninvolved consumers by Smith, Mary F., Carsky, Mary L.

“…This study is designed to measure women's grocery shopping activity. An empirical investigation was developed to determine their grocery shopping involvement,…”
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Toward Consumer Efficiency: A Model for Improved Buymanship by CARSKY, MARY L., DICKINSON, ROGER, SMITH, MARY F.

“…This paper suggests that changes in the economic, marketing, and social environments call for alternative approaches to the traditional models of buymanship…”
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Home-based employment: Historical and current considerations by Owen, Alma J, Carsky, Mary L, Dolan, Elizabeth M

“…An overview of research on home-based business, focusing on female home-based employment & its impact on family life. A conceptual model for family work…”
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Creating an American Institution: The Merchandising Genius of J. C. Penney by Carsky, Mary L.

“…Creating an American Institution: The Merchandising Genius of J. C. Penney, by Mary Elizabeth Curry, is reviewed…”
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Encyclopedia of the Consumer Movement by Carsky, Mary L.

“…Encyclopedia of the Consumer Movement, edited by Stephen Brobeck, Robert Mayer, and Robert O. Herrmann, is reviewed…”
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Consumer Involvement: Concepts and Research by Carsky, Mary L.

“…Consumer Involvement: Concepts and Research by Pirjo Laaksonen is reviewed…”
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Proceedings of the American Council on Consumer Interests Annual Conference (36th, New Orleans, Louisiana, March 28-31, 1990) by Carsky, Mary L., Ed

“…Among these education-related papers in this collection are "Consumer Issues and the Elderly" (Moon); "The Relationship between Perceived Life Satisfaction and…”
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American Council on Consumer Interests Annual Conference (35th, Baltimore, Maryland, March 29-April 1, 1989). The Proceedings by Carsky, Mary L., Ed

“…Among the 90 papers in this volume, education-related titles are as follows: "The Colston Warne Legacy" (Peterson); "Keeping a File on Survey Respondents"…”
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Pirjo Laaksonen, CONSUMER INVOLVEMENT: CONCEPTS AND RESEARCH (Book Review) by Carsky, Mary L

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Curry, Mary Elizabeth, Creating an American Institution: The Merchandising Genius of J. C. Penney (Book Review) by Carsky, Mary L

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Creating an American Institution: The Merchandising Genius of J. C. Penney. By Mary Elizabeth Curry · New York: Garland Publishing, 1993. xviii + 348 pp. Illustrations, notes, bibliography, and index. $85.00. ISBN 0-8153-0991-0 by Carsky, Mary L.

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Creating an American Institution: The Merchandising Genius of J. C. Penney. ByCurryMary Elizabeth · New York: Garland Publishing, 1993. xviii + 348 pp. Illustrations, notes, bibliography, and index. $85.00. ISBN 0-8153-0991-0 by Carsky, Mary L.

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Review of "Mary Elizabeth Curry, Creating an American Institution: The Merchandising Genius of J. C. Penney Garland Publishing (1993)" by Carsky, Mary L.

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Specialty Retailers - Marketing Triumphs and Blunders by Carsky, Mary L

“…Specialty Retailers - Marketing Triumphs and Blunders, written by Ronal D. Michman and Edward M. Mazze, is reviewed…”
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Book Review: Encyclopedia of the Consumer Movement by Carsky, Mary L., Mayer, Robert N.

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Creating an American Institution: The Merchandising Genius of J.C. Penney by Carsky, Mary L

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Reviews of books by Cunningham, Peggy, Kotabe, Masaaki, Erevelles, Sunil, Carsky, Mary L, Pliniussen, John, Zaichkowsky, Judith Lynne

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