Search Results - "Brockman, Beverly K"

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  1. 1

    Credit record overconfidence and alternative financial service use by Wann, Christi R., Brockman, Beverly K., Brockman, Christopher M.

    Published in Review of behavioral finance (29-06-2023)
    “…PurposeThe purpose of this paper is to study the effect of credit record overconfidence on the use of alternative financial services…”
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    Journal Article
  2. 2

    The Role of Existing Knowledge in New Product Innovativeness and Performance by Brockman, Beverly K., Morgan, Robert M.

    Published in Decision sciences (01-05-2003)
    “…ABSTRACT The purpose of this study is to provide a more thorough assessment of the link between existing knowledge and organizational performance than…”
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  3. 3

    An Exploratory Model of Interpersonal Cohesiveness in New Product Development Teams by Brockman, Beverly K., Rawlston, Melissa E., Jones, Michael A., Halstead, Diane

    “…There has been a heavy emphasis in new product development (NPD) research on intrateam issues such as communication, trust, and conflict management…”
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  4. 4

    The Role of Buyer Trust in Outsourced CRM: Its Influence on Organizational Learning and Performance by Brockman, Beverly K., Park, Jeong Eun, Morgan, Robert M.

    Published in Journal of business-to-business marketing (03-07-2017)
    “…Purpose: Company outsourcing of customer relationship management (CRM) functions is increasing (Kalaignanam and Varadarajan 2012). Although outsourcing CRM may…”
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    Journal Article
  5. 5

    The price of unconditional love: Consumer decision making for high-dollar veterinary care by Brockman, Beverly K., Taylor, Valerie A., Brockman, Christopher M.

    Published in Journal of business research (01-05-2008)
    “…Animal companions play an increasingly important role in consumers' lives, and therefore many pets receive acceptance and treatment as members of the family…”
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  6. 6

    The evolution of organizational learning in new venture development by Brockman, Beverly K.

    “…In this conceptual piece, the author describes the evolution of organizational learning by applying key aspects of Crossan, Lane, and White's ( 1999 ) 4I…”
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  7. 7

    The Moderating Effect of Organizational Cohesiveness in Knowledge Use and New Product Development by Brockman, B. K.

    “…This study examined the influence of cohesiveness, an organizational cultural variable, on knowledge use and organizational learning within the context of new…”
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  8. 8

    The evolution of managerial innovations in distribution: what prospects for ECR? by Brockman, Beverly K, Morgan, Robert M

    “…Efficient consumer response (ECR) is arguably the most complex managerial innovation in distribution to be introduced in the US. As such, ECR holds great…”
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    Journal Article
  9. 9

    The emergence of entrepreneurial ecosystems: A complex adaptive systems approach by Roundy, Philip T., Bradshaw, Mike, Brockman, Beverly K.

    Published in Journal of business research (01-05-2018)
    “…Entrepreneurial ecosystems are receiving heightened attention from scholars and practitioners. Studies have focused on isolating entrepreneurial ecosystems'…”
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  10. 10

    The resilience of entrepreneurial ecosystems by Roundy, Philip T., Brockman, Beverly K., Bradshaw, Mike

    Published in Journal of Business Venturing Insights (01-11-2017)
    “…Despite intense scholarly interest in entrepreneurial ecosystems, research has not explicitly emphasized ecosystem-level dynamics or explored sources of…”
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    Journal Article
  11. 11

    Consumer Comfort in Service Relationships: Measurement and Importance by Spake, Deborah F., Beatty, Sharon E., Brockman, Beverly K., Crutchfield, Tammy Neal

    Published in Journal of service research : JSR (01-05-2003)
    “…The importance of building relationships with customers is well documented, yet the role of consumer comfort in service relationships has not been fully…”
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  12. 12

    Changing competition in health care marketing: a method for analysis and strategic planning by Ellis, B, Brockman, B K

    Published in Health marketing quarterly (01-01-1993)
    “…As the cost and importance of healthcare continue to increase, competition in the medical industry is taking new forms and becoming more intense. The driving…”
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  13. 13

    Consumer comfort in service relationships: Measurement adn importance by Spake, Deborah F, Beatty, Sharon E, Brockman, Beverly K, Crutchfield, Tammy Neal

    Published in Journal of service research : JSR (01-05-2003)
    “…The importance of building relationships with customers is well documented, yet the role of consumer comfort in service relationships has not been fully…”
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    Journal Article
  14. 14

    The evolution of managerial innovations in distribution what prospects for ECR by Brockman, Beverly K., Morgan, Robert M.

    “…Efficient consumer response ECR is arguably the most complex managerial innovation in distribution to be introduced in the US. As such, ECR holds great…”
    Get full text
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