Search Results - "Bortree, Denise S"

Refuting fake news on social media: nonprofits, crisis response strategies and issue involvement by Vafeiadis, Michail, Bortree, Denise S, Buckley, Christen, Diddi, Pratiti, Xiao, Anli

“…Purpose The dissemination of fake news has accelerated with social media and this has important implications for both organizations and their stakeholders…”
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Designing Social Media Fundraising Messages: An Experimental Approach to Understanding How Message Concreteness and Framing Influence Donation Intentions by Xiao, Anli, Huang, Yan, Bortree, Denise S., Waters, Richard D.

“…This experiment examined the effects of fundraising message characteristics on donation intentions through a simulated social media campaign. A 2 (abstract vs…”
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Symbolic and substantive legitimation: examining corporate commitments to sustainable development goal 12 by Eng, Nicholas, Troy, Cassandra L.C., Bortree, Denise S.

“…PurposeThe purpose of this paper is to assess online corporate communication around commitments to sustainable development goal (SDG) 12, sustainable…”
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Effects of climate CSA and CSR messaging: the moderating role of green consumer identity by Troy, Cassandra L.C., Norman, Megan L.P., Eng, Nicholas, Freeman, Jason, Bortree, Denise S.

“…PurposeThe purpose of this experimental study is to examine the effects of climate change corporate social responsibility (CSR) and corporate social advocacy…”
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