Search Results - "Bhattarai, Ashok"

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  1. 1

    Constructive Resistance in the Frontlines: How Frontline Employees’ Resistance to Customer Incivility Affects Customer Observers by Kamran-Disfani, Omid, Bagherzadeh, Ramin, Bhattarai, Ashok, Farhang, Maryam, Scheer, Lisa K.

    Published in Journal of service research : JSR (01-11-2023)
    “…Frontline employees (FLEs) often face customer incivility—rude or demeaning remarks, verbal aggression, or hostile gestures. Although incivility from customers…”
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    Journal Article
  2. 2

    Machine learning classifies predictive kinematic features in a mouse model of neurodegeneration by Huang, Ruyi, Nikooyan, Ali A., Xu, Bo, Joseph, M. Selvan, Damavandi, Hamidreza Ghasemi, von Trotha, Nathan, Li, Lilian, Bhattarai, Ashok, Zadeh, Deeba, Seo, Yeji, Liu, Xingquan, Truong, Patrick A., Koo, Edward H., Leiter, J. C., Lu, Daniel C.

    Published in Scientific reports (17-02-2021)
    “…Motor deficits are observed in Alzheimer’s disease (AD) prior to the appearance of cognitive symptoms. To investigate the role of amyloid proteins in gait…”
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    Journal Article
  3. 3

    Exploration of indigenous Trichoderma species for their use as biofertilizers, optimization of growth conditions and cultivation on cheap substrates by Dhurva Prasad Gauchan, Ashok Kumar Bhattarai, Shishir Pandey, Sunil Bhandari

    Published in Novel research in microbiology journal (01-08-2020)
    “…Members of the genus Trichoderma have substantially improved the agricultural economy through inhibiting the phytopathogens, assimilating nutrients and…”
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    Journal Article
  4. 4

    The Role of Perceived Quality and Customer Self-Incongruence on Customer-Brand Disidentification by Saavedra Torres, Jose L., Bhattarai, Ashok, Rawal, Monika, Upadhyaya Subedi, Bhaskar

    Published in Cuadernos de gestión (01-01-2023)
    “…Previous research in customer-brand relationships has found brand disidentification as one of the reasons for customers turning against brands. However, there…”
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    Journal Article
  5. 5

    Stable Prices in B2B Relationships: How Resellers React to Longer-Term Pricing Policy from Distributors? by Bhattarai, Ashok

    Published 01-01-2022
    “…This dissertation examines whether and when longer-term pricing policies in B2B relationships can result in higher profits for selling firms (distributors) who…”
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    Dissertation
  6. 6

    Incumbent defense strategies and new entrants market exit: the moderating role of relational market-based assets by Aghaie, Sina, Kamran-Disfani, Omid, Javadinia, Amir, Farhang, Maryam, Bhattarai, Ashok

    Published in European journal of marketing (24-05-2022)
    “…Purpose The purpose of this study is to empirically investigate the impact of incumbents’ defensive strategies, specifically price-cut and capacity expansion,…”
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    Journal Article
  7. 7

    Enhancing consumer online reviews: the role of moral identity by Adjei, Mavis T., Zhang, Nan, Bagherzadeh, Ramin, Farhang, Maryam, Bhattarai, Ashok

    “…PurposeThis research aims to provide a theory-based means for firms to improve customers' likelihood to provide reviews and elicit reviews that are more…”
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    Journal Article
  8. 8

    Single versus multiple salesforce go-to-market strategy: the impact of sales orientation on conflict, salesperson-owned loyalty and buyer-exit propensity by Anaza, Nwamaka A., Rutherford, Brian N., Wu, Gavin Jiayun, Bhattarai, Ashok

    “…Purpose Drawing on the organizational buying decision-making framework, the purpose of this study is to investigate how sales orientation (SOCO) affects…”
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    Journal Article
  9. 9
  10. 10

    Machine learning classifies predictive kinematic features in a mouse model of neurodegeneration by Huang, Ruyi, Nikooyan, Ali, Xu, Bo, Joseph, Selvan, Damavandi, Hamideza, Trotha, Nathan, Li, Lilian, Bhattarai, Ashok, Zadeh, Deeba, Seo, Yeji, Liu, Xingquan, Koo, Edward, Leiter, James, Lu, Daniel

    Published in The FASEB journal (01-05-2021)
    “…Motor deficits are observed in Alzheimer's disease (AD) prior to the appearance of cognitive symptoms. To investigate the role of amyloid proteins in gait…”
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    Journal Article
  11. 11

    Do you want to be roasted? The boundaries of using dark humor as a brand-to-brand communication strategy by Saavedra Torres, Jose Luis, Bhattarai, Ashok, Dang, Anh, Rawal, Monika

    “…PurposeThis study examines the use of dark humor in brand-to-brand communications on social media and its impact on consumers' brand perceptions. In…”
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    Journal Article
  12. 12

    The dark side of surge pricing and the mitigating role of information disclosure by Bhattarai, Ashok, Farhang, Maryam, Adjei, Mavis T., Saavedra Torres, Jose L., Zaad, Ash

    “…This research paper investigates the impact of surge pricing, a dynamic pricing strategy that adjusts prices based on real-time demand and supply, on…”
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    Journal Article