Search Results - "Beckman, Terry"

Bring Your Own Device (BYOD): Organizational Control and Justice Perspectives by Lam, Helen, Beckman, Terry, Harcourt, Mark, Shanmugam, Sandra

“…Abstract Bring your Own Device (BYOD) is an increasingly popular phenomenon at work, with several potential benefits (e.g., cost reduction, convenience and…”
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The Emergence of Corporate Social Responsibility in Chile: The Importance of Authenticity and Social Networks by Beckman, Terry, Colwell, Alison, Cunningham, Peggy H.

“…Little is known about how and why corporate social responsibility (CSR) emerged in lesser developed countries. In order to address this knowledge gap, we used…”
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Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships by Burton, Suzan, Soboleva, Alena, Daellenbach, Kate, Basil, Debra Z., Beckman, Terry, Deshpande, Sameer

“…Partnerships between brands and non-profit-organisations (NPOs) must be strategically managed for each to maximise their benefit from the relationship…”
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Cities addressing climate change: Introducing a tripartite model for sustainable partnership by Khare, Anshuman, Beckman, Terry, Crouse, Nolan

“…► The authors believe that cities could achieve sustainability by partnering with citizens and businesses. ► We propose a tri-partite model that facilitates…”
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Does the theory of stakeholder identity and salience lead to corporate social responsibility? The case of environmental justice by Beckman, Terry, Khare, Anshuman, Matear, Maggie

“…Purpose The purpose of this paper is to review a possible link between the theory of stakeholder identity and salience (TSIS) and environmental justice and…”
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The Wroe river: the canyon carved by Alderson by Beckman, Terry

“…Purpose - To review and provide a new perspective on how Wroe Alderson contributed to marketing theory, and rekindle interest in his lines of research and the…”
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GREENWASHING: A PROPOSAL TO RESTRICT ITS SPREAD by MARKHAM, DAVID, KHARE, ANSHUMAN, BECKMAN, TERRY

“…Recent years have seen a rapid rise in the number of firms publicly touting the environmental merits of their products or their operational practices. This is…”
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GREENWASHING: A PROPOSAL TO RESTRICT ITS SPREAD by MARKHAM, DAVID, KHARE, ANSHUMAN, BECKMAN, TERRY

“…Recent years have seen a rapid rise in the number of firms publicly touting the environmental merits of their products or their operational practices. This is…”
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THE APPLE OF JOBS EYE: AN HISTORICAL LOOK AT THE LINK BETWEEN CUSTOMER ORIENTATION AND CORPORATE IDENTITY by Beckman, Terry, Harris, Garth

“…The marketing literature links customer orientation with corporate performance but does not elaborate on the mechanisms that allow a customer orientation to…”
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A Twenty-first Century Guide to Aldersonian Marketing Thought

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WITHDRAWN: Cities addressing climate change: Introducing a tripartite model for sustainable partnership by Khare, Anshuman, Beckman, Terry, Crouse, Nolan

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Authenticity and the corporate brand saga by Beckman, Terry

“…This dissertation analyzes what a corporate brand is and what motivates it. Using qualitative methods the corporate brand of IBM is investigated from the…”
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