Search Results - "Bae, Hyeyoon"

Influence of Successful Aging, Quality of Life, and Factors Related to Potential Stressors on Older Consumers’ Purchase of Private Health Insurance in South Korea: An Empirical Study Based on Proactive Coping Theory by Lee, Jimin, Bae, Hyeyoon, Lee, Euehun

“…Considering the weak role of public health insurance in South Korea, this study identified the impact of older consumers’ coping resources such as income and…”
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Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy by Ozanne, Lucie K., Stornelli, Jason, Luchs, Michael G., Mick, David Glen, Bayuk, Julia, Birau, Mia, Chugani, Sunaina, Fransen, Marieke L., Herziger, Atar, Komarova, Yuliya, Minton, Elizabeth A., Reshadi, Farnoush, Sullivan-Mort, Gillian, Trujillo, Carlos, Bae, Hyeyoon, Kaur, Tavleen, Zuniga, Miguel

“…Contemporary consumers, societies, and ecologies face many challenges to well-being. Consumer researchers have responded with new attention to what engenders…”
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Adoption of mobile dementia prevention services for middle-aged and older adults: applying the theory of coping strategies for dementia risks by Lee, Jimin, Bae, Hyeyoon, Lee, Euehun

“…The prevalence of dementia is increasing due to the aging population, leading to significant investments in information technology-based dementia care…”
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Why do older consumers avoid innovative products and services? by Bae, Hyeyoon, Jo, Sang Hyun, Lee, Euehun

“…Purpose The purpose of this study is to advance the understanding of consumer innovativeness during aging. This study explores why older consumers have…”
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The impact of age stereotype threats on older consumers' intention to buy masstige brand products by Bae, Hyeyoon, Jo, Sang Hyun

“…This study explores the relationship between old‐age stereotyping and older consumers' masstige product consumption, specifically, their intention to purchase…”
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Factors affecting the diffusion of mobile social network services in an aging society: value of informative, hedonic and ubiquitous services by Bae, Hyeyoon, Jo, Sang Hyun, Jung, Hyun Joo, Lee, Euehun

“…Purpose This paper aims to identify factors affecting the continued intention to use mobile social network services (m-SNS) among middle-aged and older adults…”
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Influence of negative age stereotypes and anti‐aging needs on older consumers’ consumption‐coping behaviours: A qualitative study in South Korea by Bae, Hyeyoon, Jo, Sang Hyun, Han, Semi, Lee, Euehun

“…The number of older people in South Korea is growing dramatically, and the socio‐psychological needs of these people have begun to change from those of elderly…”
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