Search Results - "Badaruddin, Mohd Nizam A."

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  1. 1

    Crafting a smartphone repurchase decision making process: Do brand attachment and gender matter? by Hew, Jun-Jie, Badaruddin, Mohd Nizam Bin A., Moorthy, M. Krishna

    Published in Telematics and informatics (01-07-2017)
    “…[Display omitted] •A PLS-ANN two-staged approach and a non-parametric PLS-MGA are employed.•Brand attachment is the most influential driver of continuance…”
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    Journal Article
  2. 2

    Transforming Malaysia's Economic Landscape: The Pivotal Role of the Internet of Things (IoT) by Justin, Jerry, Razali, Nurul Farhaini, Badaruddin, Mohd Nizam A.

    “…This paper examines the role of the Internet of Things (IoT) in driving Malaysia's economic growth, delving into its multifaceted impacts and enhancement…”
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    Conference Proceeding