Search Results - "Aydinli, Aylin"
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Consumer effects of front-of-package nutrition labeling: an interdisciplinary meta-analysis
Published in Journal of the Academy of Marketing Science (01-05-2020)“…As consumers continue to struggle with issues related to unhealthy consumption, the goal of front-of-package (FOP) nutrition labels is to provide nutrition…”
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Cognitive reflection, 2D:4D and social value orientation
Published in PloS one (22-02-2019)“…The current study seeks confirmation for the hypothesis that 2D:4D (positively) predicts prosociality when people are more likely to rely on intuition than…”
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Consumer Reactance to Promotional Favors
Published in Journal of retailing (01-12-2020)“…[Display omitted] •Promotional favors—a popular type of conditional discounts—can backfire.•Consumers spend less than they do in response to standard…”
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Price Promotion for Emotional Impact
Published in Journal of marketing (01-07-2014)“…Managers and academics often think of price promotions merely as incentives that entice consumers to accept offers that they might not have considered…”
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Are consumers more or less averse to wasting organic food?
Published in Journal of environmental psychology (01-02-2024)“…Organic food is often perceived as being more environmentally friendly than non-organic food due to its production methods. However, little is known about how…”
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Can Friction Improve Your Customers' Experiences?
Published in MIT Sloan management review (01-01-2024)“…Companies are often focused on eliminating friction in the purchase process to provide a seamless and convenient experience for customers. However, research…”
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EXPRESS: Disrespectful Promotions: The Negative Impact of Price Promotions on Products Symbolically Linked to Stigmatized Identities
Published in Journal of marketing research (14-10-2024)“…To reach a more diverse consumer base, companies have begun to offer products symbolically linked to stigmatized identities, and these products are often…”
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Hiding in plain sight: How imperfect ingredient transformation impact consumer preference for rescue-based food
Published in Food quality and preference (01-01-2023)“…•Rescue-based food (RBF) can capture economic value from imperfect ingredients.•Ingredient transformation through visual discernibility influences demand for…”
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How Do Customers Alter Their Basket Composition When They Perceive the Retail Store to Be Crowded? An Empirical Study
Published in Journal of retailing (01-06-2021)“…[Display omitted] •Retail crowding changes the composition of the shopping basket.•We use a unique large-scale field dataset on 15,000+ shopping…”
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An experience-utility explanation of the preference for larger assortments
Published in International journal of research in marketing (01-09-2017)“…Although choosing from large assortments has often been found to be demotivating, a robust finding in the marketing literature is that consumers generally…”
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Preference for imperfect produce: The influence of political ideology and openness to experience
Published in Appetite (01-12-2023)“…Food waste is a critical global issue, posing substantial environmental, social, and financial challenges, even as millions continue to face uncertainty…”
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Does Cash Really Mean Trash? An Empirical Investigation into the Effect of Retailer Price Promotions on Household Food Waste
Published in The Journal of consumer research (01-12-2023)“…Abstract Retailer price promotions, and in particular multi-unit deals such as the ubiquitous “buy one, get one,” are often criticized as a cause of food…”
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From trash to cash: the effect of product construal and benefit appeals on consumer evaluations of rescued meals
Published in International journal of contemporary hospitality management (08-11-2023)“…Purpose Hospitality companies increasingly sell their unsold, or so-called rescued meals, on food waste reduction applications (e.g. Too Good To Go [TGTG])…”
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