Search Results - "Angur, Madhukar G."
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Innovative ability and entrepreneurial activity: two factors to enhance “quality of life”
Published in The Journal of business & industrial marketing (30-06-2014)“…Purpose – The purpose of this paper is to investigate the impact of aspects of knowledge economy covered by the Knowledge Economy Index [KEI] and aspects of…”
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2
A causal exploration of `innovatorship' and `lead-usership': a research note
Published in Omega (Oxford) (01-06-1998)“…As a step toward solidifying the profile of a lead user, this study explores the causal relationship between the basic quality that drives a firm to be an…”
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Service quality in the banking industry: an assessment in a developing economy
Published in International journal of bank marketing (01-06-1999)“…Examines the applicability of alternative measures of service quality in the developing economy of India and assesses related issues in that context. Based on…”
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A quest for the “industrial maven”
Published in Industrial marketing management (01-07-1997)“…This article introduces the industrial counterpart of the market maven. Calling this entity the “industrial maven,” the authors define it, and clarify the…”
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5
Relationship Strategy, Effectiveness, and Responsiveness in Services Marketing
Published in Journal of relationship marketing (Binghamton, N.Y.) (01-01-2003)“…Relationship marketing has been recognized as a new paradigm in marketing. Although the practice of relationship marketing has expanded rapidly across the…”
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6
Do source of mailing and monetary incentives matter in international industrial mail surveys?
Published in Industrial marketing management (01-10-1995)“…To date there has been only a handful of studies on response rates of industrial mail surveys in the international setting. These studies have essentially…”
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Impact of "Blocking" within Prenotification Appeal on Mail Survey Response Rates
Published in Journal of marketing theory and practice (01-10-1996)“…This paper deals with a new aspect of mail survey prenotification that the authors call "blocking," which refers to the opportunity given in a prenotifying…”
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A hybrid conjoint measurement and bi-criteria model for a two group negotiation problem
Published in Socio-economic planning sciences (01-09-1996)“…A hybrid negotiation model is presented for use by a mediator in resolving a dispute between two groups having conflicting sets of goals. A conjoint…”
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Impact of "Blocking" with in Prenotification Appeal on Mail Survey Response Rates
Published in Journal of marketing theory and practice (01-10-1996)“…This paper deals with a new aspect of mail survey prenotification that the authors call "blocking," which refers to the opportunity given in a prenotifying…”
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