Search Results - "Allayarova, Nilufar"

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  1. 1

    The Marketing Ecoverse: A Sustainable Confluence of Business, Social, and Natural Ecosystems by Kadirov, Djavlonbek, Bardakcı, Ahmet, Madak Öztürk, Nazan, Allayarova, Nilufar

    Published in Journal of macromarketing (01-06-2024)
    “…Rebounding off the denaturized concept of business ecosystem, we develop an initial conceptualization of the marketing ecoverse. The marketing ecoverse refers…”
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    Journal Article
  2. 2

    Clothing of righteousness: exploring tensions of halal maternity wear on online apparel websites by Krisjanous, Jayne, Allayarova, Nilufar, Kadirov, Djavlonbek

    Published in Journal of Islamic marketing (29-03-2022)
    “…Purpose This paper aims to explore marketing practices related to online halal maternity wear by examining the characteristics of halal maternity wear promoted…”
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    Journal Article
  3. 3

    Transformation as reversion to fitrah: Muslim Māori women's self-transformation through reflexive consumption by Kadirov, Djavlonbek, Allayarova, Nilufar, Boulanouar, Aisha Wood

    Published in Journal of business research (01-01-2016)
    “…There is a dearth of research on the role of fitrah, the innate receptiveness to goodness, uprightness, and justice as Muslims understand it, and how it is…”
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    Journal Article
  4. 4

    Liquid consumption and Islam: The Continual Drift Adjustment (CDA) framework by Allayarova, Nilufar, Kadirov, Djavlonbek, Krisjanous, Jayne, Johnstone, Micael-Lee

    Published in Journal of Islamic marketing (04-01-2024)
    “…Purpose The purpose of this paper is to explore the tendencies of liquid consumption in Muslim communities and analyse its impact on Muslims’ consumption…”
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    Journal Article