Search Results - "Allagui, Ilhem"
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1
Baladna Goes Global
Published in Journal of advertising education (01-11-2021)“…Baladna is a dairy company in Qatar. It has thrived despite an ongoing political and economic blockade, helping the country to become self-sufficient in terms…”
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2
The big techs keep gaining momentum. Is it time for a new research agenda?
Published in Journal of Creative Industries and Cultural Studies (2023)“…The dominance of social media platforms, applications, and new communication channels, in addition to the blend of commercial and social interactions and the…”
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3
Social media for public relations: Lessons from four effective cases
Published in Public relations review (01-03-2016)“…•We use case studies to examine four award-winning campaigns in PR and social media.•Common features are storytelling, sharing, engagement and…”
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Towards organisational activism in the UAE: A case study approach
Published in Public relations review (01-03-2017)“…•The paper uses international case studies to discuss corporate PR activism and social influence.•A socio-cultural conceptual frame is used to understand the…”
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The rising business of video streaming in Mena
Published in Journal of Creative Industries and Cultural Studies (2024)“…This study examines how the video streaming business is developing in the Arab region. It delineates the video streaming ecosystem and discusse”s the…”
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6
Innovation in Legacy Media Institutions: the Case of the Al Jazeera Media Network
Published in Journal of Creative Industries and Cultural Studies (2020)“…This research explores how legacy media institutions can facilitate an environment where innovation is possible. Using media innovation and the dynamic…”
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7
Social inequality and news media repertoires in seven MENA countries
Published in Global media and communication (01-12-2024)“…Social inequality shapes peoples’ chances and strategies to keep informed about current affairs. We study citizens’ news media repertoires – individual…”
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8
The Gulf Information War and the Role of Media and Communication Technologies
Published in International journal of communication (Online) (01-01-2019)Get full text
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9
The big techs keep gaining momentum. Is it time for a new research agenda?
Published in Journal of Creative Industries and Cultural Studies (2017)“…The dominance of social media platforms, applications, and new communication channels, in addition to the blend of commercial and social interactions and the…”
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10
Waiting for Spring: Arab resistance and change
Published in International journal of communication (Online) (01-03-2014)Get full text
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11
Car Decals, Civic Rituals, and Changing Conceptions of Nationalism
Published in International journal of communication (Online) (01-01-2019)Get full text
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12
From Women Empowerment to Nation Branding: A Case Study From the United Arab Emirates
Published in International journal of communication (Online) (01-01-2018)Get full text
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13
A Portrait of Arabic Websites Winners of the World Summit Awards: How Innovative are the New Media?
Published in International journal of technology, knowledge and society (01-01-2007)“…New Information and Communication Technologies are recognized as having a great potential to drive development in the Arab world and reduce the digital gap…”
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Le web arabe a succes. Une etude empirique d'un espace mediatique emergent
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Dissertation