Search Results - "Šola, Hedda Ma"

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  1. 1

    AI Eye-Tracking Technology: A New Era in Managing Cognitive Loads for Online Learners by Šola, Hedda Ma, Qureshi, Fayyaz Hussain, Khawaja, Sarwar

    Published in Education sciences (01-09-2024)
    “…Eye-tracking technology has emerged as a valuable tool for evaluating cognitive load in online learning environments. This study investigates the potential of…”
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    Journal Article
  2. 2

    Exploring the Untapped Potential of Neuromarketing in Online Learning: Implications and Challenges for the Higher Education Sector in Europe by Šola, Hedda Martina, Qureshi, Fayyaz Hussain, Khawaja, Sarwar

    Published in Behavioral sciences (01-01-2024)
    “…This research investigates the impact of applying neuromarketing techniques to three practical examples of higher education (HE) branding: an official college…”
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    Journal Article
  3. 3

    Predicting Behaviour Patterns in Online and PDF Magazines with AI Eye-Tracking by Šola, Hedda Martina, Qureshi, Fayyaz Hussain, Khawaja, Sarwar

    Published in Behavioral sciences (05-08-2024)
    “…This study aims to improve college magazines, making them more engaging and user-friendly. We combined eye-tracking technology with artificial intelligence to…”
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    Journal Article